Domain Migration
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Domain migration is the process of moving a website from one domain name to another while preserving search rankings and traffic. Proper migration requires comprehensive [[301-redirect|301 redirects]], updated [[canonical-url|canonical tags]], and search engine notification.
Example
When rebranding from old-name.io to new-name.com, a migration plan with 301 redirects can preserve 90%+ of organic traffic.
Referenced in Guides
Domains & SEO