Domain Change SEO

Domain change SEO encompasses the strategy and execution required to move a website to a new domain name while minimizing loss of search rankings and organic traffic. The process involves setting up comprehensive [[301-redirect|301 redirects]] from every old URL to its new equivalent, updating [[canonical-url|canonical tags]], submitting a change-of-address notification in Google Search Console, and monitoring [[domain-signal|domain signals]] for weeks after migration. Typical migrations lose 10–30% of traffic initially, recovering over 3–6 months. Choosing a stronger [[tld-trust-signal|TLD]] is a common reason teams accept the short-term risk.