ENS (Servicio de Nombres de Ethereum)
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Sistema de nombres descentralizado basado en la blockchain de Ethereum. Vincula dominios `.eth` a direcciones de Ethereum para proporcionar nombres fáciles de usar.
Ejemplo
A user registers branding.eth via ENS for a one-time or annual fee paid in ETH. They can point it to their wallet address, IPFS-hosted website, and social profiles simultaneously.