Best TLDs for Best TLDs for E-Commerce
Domain extensions that build trust for online stores
Recommended TLDs
1
.com
Maximum consumer trust for online purchasing.
Highest consumer trust
Best conversion rates
Global recognition
Premium prices for good names
Very competitive
2
.shop
Clearly communicates e-commerce intent to customers.
Immediately signals a store
Good name availability
Affordable pricing
Less established than .com
Some consumers may not trust it
3
.store
Direct and descriptive for online retail businesses.
Clear commercial intent
Good availability
Works globally
Similar to .shop in perception
Newer TLD
Descriptive extension for shopping-focused platforms.
Very descriptive
Good for niche stores
Long extension
Low adoption so far
5
.buy
Action-oriented TLD that implies purchasing.
Strong call-to-action
Short and memorable
Very low adoption
May seem too aggressive