Domain Exact-Match (EMD)
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Domain exact-match (EMD) adalah nama domain yang persis sama dengan kata kunci atau frasa pencarian. Meski EMD pernah memberikan keuntungan SEO yang signifikan, Pembaruan EMD Google tahun 2012 mengurangi peningkatan peringkat untuk situs EMD berkualitas rendah.
Contoh
cheapflights.com and hotels.com are exact-match domains for their respective search queries, carrying both brand value and keyword relevance.