SEO & Web Presence
Domain authority, redirects, canonical URLs, and how domain names affect search rankings.
Domain Authority
Score predicting how well a domain will rank in search results.
TLD SEO Impact
How TLD choice affects search engine rankings (mostly neutral for gTLDs).
Hreflang Tags
HTML attributes specifying page language/region for international SEO.
301 Redirect
Permanent URL redirect that transfers most link equity to the new URL.
Canonical URL
Preferred URL version that search engines should index for duplicate content.
Backlinks
Incoming links from other websites, a major search ranking factor.
Domain Memorability
How easily a domain name can be remembered after one exposure.
Domain Age
Time since a domain was first registered, correlated with trust signals.
www vs Non-www
Choice of using www subdomain or bare domain as the primary URL.
Domain Migration
Moving a website to a new domain while preserving SEO value.
TLD Trust Signal
Perceived credibility conveyed by different TLD choices to users.
Domain Signal
Aggregate domain-level attributes search engines use to assess ranking potential.
Branded Search
Search queries containing a brand name, directly influenced by domain name choice.
Domain Click-Through Rate (CTR)
Rate at which users click a search result, influenced by the visible domain and TLD.
Domain Indexation
How many of a domain's pages are crawled and stored in the search index.
XML Sitemap (Domain Structure)
Structured URL list submitted to search engines to guide crawling and indexation.
robots.txt
Root-level file instructing search engine crawlers which URLs to access or skip.
Redirect Chain
A sequence of multiple redirects between URLs, causing latency and link equity loss.
Domain Change SEO
Strategy for switching domains while preserving search rankings and traffic.
Geo-Targeting via Domain
Using domain structure or ccTLD to tell search engines a site targets a specific country.
Link Equity (Link Juice)
SEO ranking value passed between pages and domains through hyperlinks.