Short Domain

A short domain is a domain name of one, two, or three characters at the second level, making it extremely rare, memorable, and inherently valuable. All two-character and three-character .com combinations were registered by the early 2000s; the secondary market for these [[premium-domain|premium names]] routinely sees five- to seven-figure transactions, with exceptional examples exceeding eight figures. Short domains are coveted for branding (easy to type, spell, and share verbally), advertising efficiency (shorter URLs lower CPC), and global cross-language appeal — brevity communicates regardless of the reader's native alphabet.

Example

A fintech startup acquires 'fx.com' for $3 million, gaining a globally recognisable, two-letter brand that requires zero explanation in any language.